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Custom video integration for enterprise systems

Short answer

Custom video integration connects real-time communication to your CRM, ticketing, customer portal, or internal app via video API, webhooks, SSO, and embed options (link, iframe, SDK). Leagora provides the infrastructure; your team owns the business journey.

Typical integration patterns

Pattern Use case Building blocks
Deep link Agent opens a session from a ticket API room + token
iframe embed Video inside your portal Branded room URL
Webhooks Close loop in CRM after session Events API
SSO Corporate identity for agents SAML/OIDC + API

What to prepare with IT

  • Identity: how agents and guests authenticate;
  • Data: what is stored in your SI vs the video provider;
  • Network: STUN/TURN rules for corporate clients;
  • Compliance: DPA and residency aligned with GDPR video.

FAQ

Can we integrate without rebuilding our app?

Often yes: start with links or iframe, then deepen with API and webhooks.

Does integration require on-prem?

No. France-hosted cloud is common; on-prem remains an option for strict policies.

How long does a pilot take?

A limited pilot (one team, one journey) typically validates network, UX, and CRM loop in a few weeks—scope is defined in the initial quote.

Key takeaways

  • Integration is where video becomes a business process, not a standalone tool.
  • API + webhooks + SSO are the standard enterprise trio.
  • Start with a narrow journey (e.g. support ticket → video link) before full portal embed.

Next step

Request a quote for CRM/ticketing integration or custom WebRTC architecture.